Reference Transaction

Advising 3K Agentur für Kommunikation GmbH on the sale to WPP subsidiary Hill+Knowlton Strategies

3K Agentur für Kommunikation GmbH  logoWPP’s Hill+Knowlton Strategies logo
SECTOR
Médias et publicité
TRANSACTION TYPE
Sell-side M&A
CLOSING TIME
01/03/2023
Transaction by Zumera

Represented by Zumera

3K is one of the leading healthcare specialist PR agencies in Germany. Founded nearly 25 years ago, 3K is well known for its expertise in healthcare, biopharmaceuticals, and related sciences, working with some of the world’s most notable global pharmaceutical companies, consumer health brands, and local biotech start-ups.

WPP is a British multinational communications, advertising, public relations and technology holding company headquartered in London. A subsidiary of WPP, Hill+Knowlton Strategies is an international communications consultancy providing services to local, multinational and global clients. Hill+Knowlton has more than 70 offices in nearly 40 countries worldwide.

Transaction Team

Following transaction team facilitated the transaction.

About the sector

Médias et publicité

En Europe, l'Allemagne, avec le Royaume-Uni, domine le secteur de la publicité en termes de chiffre d'affaires, suivi de près par la France. En 2023, le marché français de la communication atteint 34 milliards d'euros, en progression de +3.2% par rapport à 2022. Environ 700 000 personnes œuvrent dans l'industrie des médias et de la publicité, qui englobe des entreprises de création, production et distribution de contenus médiatiques informatifs et divertissants.

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Médias et publicité

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